Hi All,
Below is my social media proposal for the trio. I’ve also included email marketing, as I think having the two work cohesively will help us build a stronger overall digital presence and make the most of the content we’re creating.
Tier 1 is a great starting point and provides a strong foundation for consistent marketing and audience engagement. As we get closer to the next record release or have a specific offering we can monetize, Tier 2 could be a worthwhile upgrade to provide additional support and maximize those opportunities.
Either option can work well depending on your current budget, goals, and needs. Take a look and let me know if you have any questions or if you’d like to move forward!
Warmly,
Karen
Social Media Management Options
WHAT’S INCLUDED:
KCA would run all aspects of the brand and provide a marketing strategy, piecing reel content, along with graphic design. We would grow the account by posting x times a week with a targeted hashtag strategy, story interactions, graphic design for grid posts, customizable graphics for stories, caption, and authentic audience engagement.
In summary:
Marketing Strategy
Repurposing Content
Trending Content and Organic interactions for increased reach
Assets & Collateral- Graphic Design for Instagram grid & Facebook feed
Assets & Collateral- Graphic Design for Instagram story & Facebook stories
Reel creation from content that client provides
Targeted hashtag strategy using trend report
Story Interactions
Optimized caption SEO
Authentic audience engagement and platform growth
Add on of targeted Ads with conversion
Project Scope
Option A includes 2x post a week on Instagram and Facebook for a total of 8 posts a month and one email newsletter for $500 a month.
Option B includes 3x post a week on Instagram and Facebook for a total of 12 posts a mont and 2 monthly newsletters or campaign for $700 a month.
Project timeline:
6 month minimum
Start Date:
September 2026
NEXT STEPS:
Sign Contract
Begin onboarding process
WHAT’S INCLUDED:
We would run all aspects of the brand and provide a monthly marketing strategy, piecing reel content, along with graphic design. We would grow the account by posting x times a week with a targeted hashtag strategy, story interactions, graphic design for grid posts, customizable graphics for stories, caption, and authentic audience engagement.
In summary:
Marketing Strategy
Repurposing Content
Trending Content and Organic interactions for increased reach
Assets & Collateral- Graphic Design for Instagram grid & Facebook feed
Assets & Collateral- Graphic Design for Instagram story & Facebook stories
Reel creation from content that client provides
Targeted hashtag strategy using trend report
Story Interactions
Optimized caption SEO
Authentic audience engagement and platform growth
Investment | Monthly Social Media Management
Option One:
$500 per month,
This service includes:
2 professionally designed and strategically written posts per week.
Content scheduling and publishing to ensure a consistent online presence.
Feed optimization to create a more cohesive, polished, and professional look.
1 monthly newsletter
Cross-platform posting through Instagram, with automatic updates to Facebook and LinkedIn (when accounts are connected).
The goal of this tier is so build an audience and develop consistency and cohesion.
Option Two:
$700 per month
This service includes:
3 professionally designed and strategically written posts per week.
Content scheduling and publishing to ensure a consistent online presence.
Feed optimization to create a more cohesive, polished, and professional look.
2 monthly emails or a longer campaign sequence
Cross-platform posting through Instagram, with automatic updates to Facebook and LinkedIn (when accounts are connected).
The goal of this tier is to sell or push through a campaign, like a record release or financial offering.